Netflix’s Recomoji are an interactive way of finding movies and TV to watch
It’s like asking a friend for a recommendation!
In celebration of World Emoji Day, Netflix has announced Recomoji this week, a super interactive way of getting movies and TV recommendations through Facebook Messenger.
The announcement came, aptly, from a Facebook post that prompts users to click a link, which points to a Facebook Message thread. You have to click “Get Started” to get started, at which point you’ll be able to send an emoji, and Netflix will give you recommended movies or TV shows to watch.
We tried sending dead giveaways like the rainbow emoji, the ramen emoji, and the witch emoji. Netflix’s new chatbot is somewhat accurate.
For instance, when I’ve sent this rainbow emoji, it assumes that I’ve watched staple shows like “Queer Eye” and “RuPaul’s Drag Race”. So instead, it recommends an action-thriller featuring gay characters.
The ramen emoji is very easy because David Chang is Netflix’s equivalent of ramen, apparently.
The witch emoji is technically correct, recommending “Hemlock Grove”, a show witches, lycanthropes, and other creatures living in a modern society.
We’ve also tested some explicit emojis, including the Eggplant and Peach emoji. Netflix gets the crude context sometimes, as seen in the “American Vandal” recommendation, but completely misses it with “Bugs”.
To make it even more explicit, I’ve added the squirt emoji next to the eggplant emoji. For some reason, Netflix recommends a docudrama about fundamentalism and secularism in Pakistan.
This is all well and good, but it’s worth to note that some of its recommendations aren’t available in the Philippines, such as “Margarita with a Straw”, an indie drama about a disabled queer teen when I sent in a girl kissing a girl emoji.
The Recomoji platform may be accessed through Netflix’s Facebook page.